Summer’s well under way. Have you made a trip to the beach yet? If not, it’s time to pack your bags, grab your sunscreen, and head to the coast for some sun-soaked fun. Whether you’re planning a spontaneous beach trip or a well-deserved vacation, nothing sets the mood better than the perfect beach playlist. Get…
Tag Archives: Muzak
Getting More From Your Background Music Program Using Advertising
A custom background music program can provide many practical benefits beyond just an audio soundtrack. One huge benefit that may be overlooked is the power of broadcasting ads in your program. In-store messages can be an extremely valuable tool to inform your customers and increase sales. MTI pioneered in-store messaging programs almost 30 years ago,…
Top 10 Fourth of July Songs for Your Barbecue
Once you’ve got burgers sizzling on the grill, fireworks ready to light up the sky, and family gathered around, the only thing missing are the tunes! Music sets the tone for any celebration, and the Fourth of July is no exception. Check out this playlist of summer essentials that are must-haves for your afternoon cookout….
Why an Internet Radio Station Won’t Cut it For Your Business
From Spotify to Pandora, internet radio has become so accessible, and with so many musical libraries at your fingertips, you may be tempted to use one of them for background music in your store. It’s all the same, right? Not so fast! While it might fill up dead air, playing background music from an Internet radio…
Why In-store music is good for employees too!
Why In-store music is good for employees too! There are so many advantages to using in-store music in your business, but one that you may not have considered is the effect it has on your employees. In addition to providing a unique audio experience for your customer, background music can provide an elevated work atmosphere…
Operating on the Sound System in Your Business
The right-sized sound system package for your background music program is a little like brain surgery and it should never demolish your budget. Be sure to look for a company that has years of experience with diagnosing potential tweaks before you agree to overhaul or make additions to your existing background music sound system.
Black Friday and Background Music
If there ever was an argument in favor of whether music can affect your business environment, it’s the annual introduction of holiday music, e.g., for Black Friday. And, speaking of arguments, the date on which you start to add some Johnny Mathis and Darlene Love to your playlist is certain to start some internal arguments…
Ashley Stewart Selects MTI Digital to Provide a Custom In-Store Background Music & Message Program for its Stores
Miami Beach, FL (PRWEB) February 09, 2017—Ashley Stewart Selects MTI Digital to Provide a Custom In-Store Background Music and Message Program for its Stores. Fashion retailer is able to reach diverse customer base with several unique music formats. Ashley Stewart, Inc. the leading social commerce fashion brand, has chosen MTI Digital to design and install…
Background Music: What About Those Pesky Curse Words?
There’s an important difference to consider between radio stations and your business. It’s easy to change the station when you’re listening to the radio. The guests at your business can’t do the same. This means that your background music provider must select great music for customers to enjoy, but must be certain that the music…
Return on Investment from Your In-Store Background Music Program
We often hear this statement: “I’d like to add background music in my business, but I don’t see an ROI from the In-Store Background Music Program”. That always startles us because businesses often spend thousands of dollars on consultants who may or may not be right about the direction they suggest. Or, they spend money…